Fort Worth Wholesale Property
When it comes to selling properties, if you don’t have immediate access to buyers it doesn’t matter how many houses you have listed for sale or how many you have in your inventory. You may be able to sell a house here and there that is priced right and shows well, but remember…the key is to line up a house with a buyer as soon as possible, especially since you’re probably working extremely hard at getting properties sold! And with that, keep in mind that the bigger your buyers list is, the quicker you get your listings sold and you paid; not to mention the greater opportunity to get a dual commission!
More buyers means:
These are all benefits that I’m sure no real estate agent or investor would like to pass up. But these benefits and the buyers that bring them won’t come on their own.
Now…the question I get all the time is,”How do I build a qualified buyers list?” The answer is very simple: marketing, networking, and organizing your contacts.
Here is a quick reference guide on different ways to market for buyers:
Now let’s go over the importance of NETWORKING….
Networking! Networking! Networking! This is a great way to continually generate new buyers. Whether you network as a real estate investor, a licensed real estate agent, or both, you must build a solid list of buyers to provide a steady influx of homebuyers to match the properties you have in your inventory.
Everyone, and I mean everyone, you talk to is a potential buyer. I’m not just talking about the fellow investor at your local REIA meeting that is actively looking for his next deal. I am talking about your next door neighbor, your doctor, or even the lady next in line at the grocery store.
Many of the people you talk to may be happy in their long term residency and not be in the market to purchase a home, but sooner or later someone you meet will either be looking to purchase a home or they will know someone looking to purchase a home. The more relationships you build with people, or at least the more connections you make in which people know what you do, the more references you should see.
Now let’s go over the importance of organizing your contacts….
Whether you are building a buyers list, sellers list, a list of real estate agents, or a list of mortgage brokers, you need to make sure you organize them. Many investors and agents work so hard in building relationships, but end up losing them in the long run due to the fact they are not organized. The best way to do this is to compile them into a CRM (customer relationship management). I have found a real estate CRM, called FinerSolution.com, which has been second to none.
Organizing all your contacts is essential. Real estate agents and investors lose so much money year after year because of this part of their business. For example, wouldn’t it make sense if you had a system where whenever you got a new property in your inventory you could just send out one email to all of your contacts (real estate agents, investors, mortgage brokers, etc)? Wouldn’t that aid in you building your buyers list and ultimately selling your properties?
The bottom line…to stay in business in 2009 we have to concentrate on building our buyers list, and the way we do that is by doing 3 simple things: marketing, networking, and organizing our contacts!
For more real estate industry articles and videos visit www.RealEstateBusinessMentors.comwww.AskBobLachance.com for any real estate questions. or visit
Before joining North Shore Enterprises (NSE) in 2004, Bob Lachance was a 4-year-collegiate-scholarship athlete in ice hockey at Boston University where he won a National Championship in 1995. After leaving BU he enjoyed a successful 8 year career as a professional hockey player. Upon retirement from hockey, Bob completed several profitable real estate rehab projects for his own benefit. He then joined NSE as an associate responsible for property acquisitions and loss mitigation/lender negotiations. Bob brought the same determination and work ethic that lead to great success in his professional sports career and thus generated more acquisitions and short sale acceptance letters in a shorter time frame than any associate before or since. His outstanding performance led to a promotion to partner in 2005. Since that time, Bob has taken responsibility for all the day to day operations of NSE. As partner, he has overseen the acquisition of, the loss mitigation, and the disposition of over four hundred properties. Bob continues to be directly responsible for identifying good candidates for acquisition and for overseeing bank negotiations, and has been essential to the success and growth of NSE.
In addition to his work with acquisitions and loss mitigation, Bob has also continued his professional education and acquired his real estate license in 2005. Since then, Bob has achieved the status of “Top Performer”.
Dallas Wholesale Properties
